I spotted this in my local Sainsbury's supermarket:
So one packet of Dorset Simply Delicious Muesli costs £2.09, but if you buy two (at £4.50) then the unit price rises to £2.25.
Is Sainsbury's trying to discourage shoppers from buying in bulk? Perhaps this is a green initiative to penalise people who use their car to do their shopping...
Muesli for the mathematically challenged
Posted by
JD (The Engine Room)
on Sunday 19 April 2009
Labels:
Dorset Simply Delicious,
muesli,
prices,
Sainsbury's,
supermarket
1 comment:
This is Sainsbury's realizing that people think the price in red is always better.
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