I mentioned on Friday that last week was the most popular in the blog's history for an 'embarrassing' reason. Here's why.
Back in January one of our regular contributors emailed us about an advert she had spotted on her work intranet regarding an upcoming Channel 4 TV show called 'Embarrassing Illnesses'. I then wrote about this on the blog – and as well as mocking the central premise of the show, I also pointed out that the intranet advert at one point spelt the word 'embarrassing' with one 'r'. As I wrote at the time, everyone makes spelling mistakes, but come on – the word 'embarrassing' was in the name of the show...
So far, so ordinary. But on Monday last week, Channel 4 aired the first episode in the series (now going by the title 'Embarrassing Bodies') and the blog started receiving hundreds of hits from people Googling 'embarassing illnesses channel 4'. Note the single 'r'.
How ironic – by blogging about misspellings I attract people to the blog who can't spell.
5 days ago