Slightly clunky wording in this advert for Verizon, as seen on ComputerWeekly.com:
'Partner' is being used as a verb here, so I would have opted for 'why don't we?' rather than 'why aren't we?'.
I wonder whether the fact that 'partner' can be a noun or a verb caused some confusion. Or was the confusion over tenses: present simple ('partner') followed by present continuous ('why aren't we [partnering])?
Partner with Verizon. Why aren't we?
Posted by
JD (The Engine Room)
on Wednesday, 26 August 2009
Labels:
advertising,
partner,
screengrab,
verb agreement,
verbing,
Verizon
2 comments:
Party, access, impact ... it's a creeping disease.
I agree with you.
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