Writing web headlines: search and searchability

Just a quick note to say that my second guest post on Pam Robinson's 'Words at Work' blog is now up. It focuses on how to write search-engine-friendly headlines for the web without compromising on quality.

Normal service will be resumed tomorrow...

Writing web headlines: web versus print

Pam Robinson, former news editor at the LA Times, recently asked me to write a guest post on web headlines for her 'Words at Work' blog. I got so carried away that I wrote two - and the first one is up now. It focuses on some of the differences between print and web headlines and the reasons for those differences.

My second post will look at how search considerations influence the writing of web headlines, and all being well I'll have it up by tomorrow evening.

After that, no more moonlighting from me for a while - unless someone pays me well or asks me really nicely!